Encore Presentation! How to Look More Professional on Video ~ with Lenzy Ruffin

How to Look More Professional on Video

Learn how to improve the quality of your video interviews and appear more professional using a few simple techniques.

The mechanics of professional video

• Camera position
  
• Lighting
  
• Audio
  
• Background
  

How to use video on LinkedIn to establish yourself as a subject matter expert or thought leader

• Identify your target audience
• Identify the pain points and ambitions of your target audience
  
• Use your expertise to consistently deliver short videos that are relevant and helpful to your target audience

ABOUT THE SPEAKER

Lenzy Ruffin is a Video Marketing Strategist in Washington, DC.

Lenzy specializes in teaching individuals and organizations how to leverage video as a tool for achieving business objectives.

You can see Lenzy's work at ParkRoadStudios.com.

The 40Plus Monday Speaker Series is sponsored by the Fairfax County Economic Development Authority (FCEDA). FCEDA's Talent Initiative Program provides great resources to connect our 40Plus members to hiring companies, agencies and non-profits across Northern Virginia through https://workinnorthernvirginia.com/.

====================================================

This is an encore presentation that has been pre-recorded. Please register to receive the YouTube link.